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Can you believe that 2022 is just around the corner? It feels like only a minute ago we were all sanitizing our groceries, planning drive-by birthday parades, and scrolling through Tiger King memes. Continue reading “Is Your Fitness Club Ready to Make the Most of the 2022 New Year Rush?”

New club members often hit the ground running with optimism and great intentions. But in no time at all, members start looking at whether they’re hitting their goals fast enough and whether the money they’re spending on a club membership is actually worth it. Continue reading “Top Reasons Members Quit the Gym and How to Overcome Them”

We keep hearing that COVID-19 is here to stay and we must adapt. Pre-pandemic life isn’t just around the corner like we’d hoped. Continue reading “How to Counteract Staff Shortages Through the Power of Automation”

The pandemic has brought many issues to light, but chief among them is the importance of mental health. Continue reading “3 Strategies for Prioritizing Mental Health at Your Gym”

If you’re looking for ways to improve sales for your club, your first step is creating a clearly defined plan for generating and managing prospects. Continue reading “How to Effectively Manage Your Prospects and Optimize Conversions”

Are you happy with your club’s new member onboarding process? Are you giving new members what they need to succeed — and what your gym needs to ensure long-term member retention? Continue reading “Onboard For Success Highlights”

Did you know that it can cost 5X as much to attract a new gym member than it costs to keep your existing members? If you have devoted time, money, and resources on attracting new members but overlooked your gym member retention strategy up until now, there is no need to panic. We’re here to help with guidance from the Retention Guru himself, Dr. Paul Bedford. Continue reading “Retain For Success Highlights”

If you’re struggling with member retention and want to master the art of preventing cancellations and re-engaging members, you’ve come to the right place. In this installment of his three-part success series, the Retention Guru himself, Dr. Paul Bedford, tackles these tough questions: Continue reading “Re-engage For Success Highlights”

Did you know that it can cost 5X more to get new customers than it does to retain existing ones? If you don’t already have a strong gym member retention strategy in place, now is the time to create a strong strategic approach to retaining more members. Continue reading “The 5 Best Gym Member Retention Strategies”